How to make money on OnlyFans as a guy
Written bySophia Brecht, CEO & Founder, Bunny Agency · Updated · 4min read
Platform facts on this page last checked against their sources on
Guys can make money on OnlyFans, though most accounts of any gender earn little. What you control is the business: who you sell to, how often you post, how you answer messages and how you price. This is how the money works, and what to do about each part.
Can guys make money on OnlyFans?
Yes, and some men make a lot, but the typical account earns little. OnlyFans paid its creators about $104 a month per account on average in its last audited year, counting accounts that never post, and a 2023 study found that 94% of creators earn less from subscriptions than the average income in their country. None of these figures is split by gender, because no public data exists on what men earn.
Individual results vary. These figures describe specific creators or a stated sample, not a typical or guaranteed outcome. What you earn depends on your audience, the time you put in and the content you choose to make.
So the honest answer to "can guys make money on OnlyFans" is: the platform lets you, and the market is uneven. How much do male OnlyFans creators make? goes through the numbers. The rest of this page is about the part you control.
Where does the money come from?
Every fan payment splits the same way: you get 80% and OnlyFans keeps 20%. What differs is how fans pay:
| Income | What OnlyFans allows | How creators use it |
|---|---|---|
| Subscriptions | $4.99 to $50 a month, or free | Access to the page; the steady base |
| Bundles | Up to $250 | Several months at a discount, so fans stay longer |
| Paid messages | $3 to $100 each | Content sold in the chat, one fan at a time |
| Tips | $3 minimum; $100 maximum for new users, $200 after four months | Extra for a post, a reply or a request you accept |
| Referrals | 5% of a referred creator's fan payments in their first 12 months, paid by OnlyFans, not by the creator | Bringing other creators to the platform |
A creator who only sells subscriptions uses one line of this table. Most of the tips below are about using the others well.
What are the ten things that make the difference?
- Know who pays. Most of the money male creators make comes from other men, whatever the creator's orientation. Plan your profile, your promotion and your prices for the fans you will actually have. Straight guys on OnlyFans covers what that means if you are straight.
- Pick a lane you can keep up. Fitness, a faceless persona, a couple, humor, a look: fans subscribe to something specific. Choose one you can produce every week for a year without running out.
- Build the audience before the page. Plan to bring fans from other platforms, and start promoting weeks before you launch. How to promote your OnlyFans as a male creator goes through the channels.
- Decide between a free and a paid page. A free page collects more followers and earns from messages and tips; a paid page earns from the subscription itself. You can link up to three creator accounts to one creator profile and run both.
- Post on a schedule. Keep a backlog of two weeks, post at the same times, and never leave the page quiet for days. A fan deciding whether to renew looks at what he got last month.
- Treat messages as the shop. Welcome every new subscriber, answer fast, and sell content in messages at prices that match what the fan has bought before.
- Price in steps. Offer bundles and renewal discounts so fans have a reason to stay for three or six months rather than one.
- Watch renewals as closely as new subscribers. An account that keeps its fans grows even when promotion is slow; one that loses them has to replace them every month.
- Protect your privacy and your content from day one. Hide your profile by IP address, by country, or by state or province in the US, Australia and Canada, watermark your media, and use OnlyFans' free DMCA takedown service when something leaks.
- Stay inside the rules. OnlyFans bans payments outside OnlyFans and AI chatbots, and a creator banned for breaking its terms cannot re-join. One shortcut can end the account.
How long does it take to earn?
Nobody publishes how long accounts take to earn, for men or anyone else, so treat any timeline you are promised as a sales line. In our experience three things decide it: the size of the audience you bring, how much time you give the account every day, and how quickly you answer fans. A creator with a following elsewhere can earn in the first month; one starting from nothing usually spends months building an audience first.
When does an agency help?
An agency helps once the account earns and your time is the limit: you cannot answer every fan, post every day and promote at once. It does not help much before there are fans to message and content to sell. What is an OnlyFans agency for male creators? explains what one does and what it costs, and the application tells you in five minutes whether we think it is the right step for your account.